Be found online with Google Ads

This question cannot be answered unequivocally.

Google Ads is part of "pull advertising". People who are concerned with a problem/need and are looking for a solution are picked up.

With Social Media Ads is "push advertising". The advertiser broadcasts the message to a defined target group that is not yet consciously engaged in finding a solution.

As a rule, we recommend that local companies place Google Ads. However, if the target group is very large, the offer unique or the product new / in need of explanation, social media ads are also effective.

We will be happy to advise you on this in a brief Familiarisation meeting.

The cost of Google Ads depends on your goals and the competition. At Cynatic we recommend a click budget from approx. CHF 600 per month, to create a solid data basis for optimisation. In addition, there is a support fee for our performance subscription, which ensures that your budget is utilised efficiently and you achieve measurable results.

In addition to a Google account and an advertising budget, a technical basis is crucial. You need a clear goal (e.g. leads or sales), proper conversion tracking to measure success and, above all, a high-performance landing page that actually converts the visitor into a customer.

Yes, efficiency is crucial, especially with smaller budgets. Experts prevent expensive wastage due to incorrect keywords or settings. Through professional optimisation, we usually achieve a significantly higher return on ad spend (ROAS), so that the investment in an agency quickly pays off thanks to the higher performance.

Google Ads is only the door opener; the landing page closes the sale. A poorly optimised page leads to high click prices and low conversion rates. At Cynatic, we therefore consistently rely on psychologically optimised landing pages to turn your advertising spend into maximum success.

While your adverts are visible immediately after going live, Google's AI needs around 7 to 14 days for the learning phase. A sound database and stable, optimised performance can usually be expected after a period of 2 to 3 months.

As a company you will Google Partner by achieving a certain level of expertise in Google Ads and other Google products. This includes tests that must be passed, a certain amount of advertising budget spent and the constant maintenance of quality standards in the optimisation of advertising campaigns.

We guarantee our customers "Premium Support".
As we are unfortunately noticing that more and more companies are showing major weaknesses in customer support, fast, professional and solution-orientated support is very important to us!

Our customers can reach us daily via the most common support channels such as telephone, WhatsApp, email, etc. and usually receive personalised help within a very short time.

As specialists in digital marketing, we can offer our customers several services from a single source. The advantages are: Lower costs, simpler processes and better services.

We can offer the following to match your Google Ads / YouTube Ads:

• A professional and sales-orientated Website / Webshop have it created.
• Reach more customers through Social media advertising.
• Authentic appearance and building more trust through Professional video creation.
• Special requests with your own Software development into the website / webshop.